TN NORO PAZAR ARASTIRMALARI A.S. (THINKNEURO)

ThinkNeuro is a neuromarketing company in Turkey and it is the first one in the country. In our research, we use a single system into which two different methods have been integrated. The first is the measuring of brain waves with EEG devicesâ?¦ thanks to EEG we have the ability to measure the relative emotional reactions in consumers. The second method is eye-trackingâ?¦ Eye-tracking allows us to determine the images which cause the identified emotional changes in consumers. We are one of the first companies in the world to use the EEG and eye-tracking methods in an integrated system. Our main research and measurement laboratory is located in Istanbul, however, we remain mobile and are able to carry out research in other cities across Turkey and globally.

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