Sia Insight was established on the 20th of November 2009 in Istanbul-Turkey, with the objective of developing a profitable strategic vision, and to bring this vision to fruition through providing research, consultancy expertise tailored to its client’s needs. In September 28, 2016 Sia Insight announced acquisition of Ponera, a fast-growing, innovative and highly technology-focused player. Sia Insight has been instrumental in shaping customer strategies for sales, marketing, communications and customer management; witnessed the creation of new and successful brands; and was recognized with multiple prestigious awards along with its customers. Sia Insight served more than 220 brands with its expanding team. The acquisition of Ponera by Sia Insight will position the combined entity and its 40 people team, as one of the most dynamic, powerful and largest players in Turkish market research industry, with increased capabilities in research solutions and digital technologies. We, as Sia Insight, are experts especially in strategic marketing research. Sia Insight shares its experiences with its clients mainly in product management, conjoint studies, brand management, internal and external communication management areas, customer satisfaction management. Sia uses all qualitative and quantitative techniques. The important aspect for Sia Insight is to correctly interpret the client’s needs and to develop the best possible solutions for them.

Full Service Market Research Agency

• - TUAD, Turkish Researchers' Association.