MRB Hellas S.A.

MRB HELLAS S.A. is one of the leading research agencies that has substantially contributed to the evolution of the Greek market research industry by introducing specialised quantitative & qualitative solutions, offering research based consulting. MRB HELLAS is a KANTAR company, member of:
- The Millward Brown international network
- Walker Information
- Euroquest MRB affiliate.
MRB HELLAS offers:
1. Customized Research Solutions:
- Image studies, U&A, Concept development, Pre/post advertising testing, Sociopolitical Research
2. Business to Business
3. Decision Making Tools:
- Product Mix Selector/Conjoint Analysis, BrandDynamics, Product Information Marketing System/Descriminant Analysis
4. Communication Assessment & Development
- LINK, ATP, Ad Developer
5. Stakeholder Relationship Assessment
- Customer/Employee Relationship Assessment, Customer Transaction Assessment, Financial Impact Modeling, Lost Customer Assessment, Corporate Reputation Assessment, TGI INTERNATIONAL, RISC, TRENDS