GfK Retail & Technology East Africa Ltd.

The regional hub for East African projects is GfK East Africa ( Retail & Technology) with our offices at; Tulip House, 6th Mombasa Road ( having previously been at Finance House in Nairobi’s CBD) GfK East Africa was founded in 2009, and formally registered in 2010, applying and adapting global models/techniques to local markets. GfK East Africa is an extension of GfK Global, delivering the right balance of global and local servicing GfK East Africa is working with a tight network of local or regional strategic partners. We currently have and are continually building local project teams in these countries. GfK has been able to offer Retail Audits and Panels, Retail Tracking, Ad hoc Research and Market Insights to local and multi-national companies based in the region. There are also syndicated reports available on request on different business issues and subjects.

Data Collection / Field Services

• - ESOMAR, MSRA