Consumer Options Ltd

Consumer Options Ltd was founded in 2004, Consumer Options is one of the fastest growing market research agencies in East Africa. Our focus is to understand and translate consumer habits into OPPORTUNITIES.

Some of the studies we offer:
Undertaking Ad Hoc and continuous research, Brand Strategy Studies, Communication Studies,
Innovation Studies, Market Understanding / Segmentation Studies, Syndicated Omnibus Studies
Corporate Image / Corporate Social Responsibility Studies, Ethnography studies.

Other services we offer include Field ?n? tab (Data processing) Recruitment, Moderation and viewing facilities
Our research is not complete without Workshops, Desktop research to integrate information for strategy development
Consumer Options Ltd prides in Home grown tools and products which are customized for the African market

INNOVATION AT WORK: Some of our innovative packaged research brands include:

KBUS® Quarterly Omnibus national Surveys
ENGAGE® Customized Ethnography range of products
SME EXPLORE® : Range of customized research products for SME Ventures
SHMit® Consumer Behaviour Index and Shift Measurement
CusTix® Customer Satisfaction Analysis

Consumer Options is fully operational in East African countries and works with research partners in other parts of Africa.

We also adhere to the code of ethics of other professional bodies; MSK, MSRA, PAMRO, SA