Global Link

GLOBAL LINK is a full service agency formed to meet the growing need for marketing input and actionable results from research. It carries out all types of consumer research including U&A studies, product and package testing, advertising research and customer satisfaction. Special expertise in researching business markets and working for the service sectors. It is an agency principle to employ only senior researchers, holders of MBA or Ph.D degrees. FIELDWORK INFRASTRUCTURE (a) QUANTITATIVE - In-house CATI, CAPI and CAWI - Door-to-door national interviewing fieldforce - Hall tests - Postal - Mystery Shopping (b) QUALITATIVE - Three viewing studios - Simultaneous translation - Video filming GLOBAL LINK is experienced in responding rapidly to problem solving and working to tight schedules in a cost effective way. Most of the agency's high growth has come from return assignments and the introduction of new clients through existing clients' recommendation. Clientele includes a wide range of blue chip corporations and leading international research organizations.

Full Service Market Research Agency

• - Greek Institute of Marketing
• - QRCA
• - International Qualitative
• - MRS
• - MSPA, Greek Institute of Customer Service