Routes2Results is a not for profit public health and healthcare full service market research organisation. Our discovery approach means that collaborative exchange is undertaken with our partners to define exactly what they need. Continual feedback loops ensure robustness and flexibility of the work. This also helps ground the data in precise detail - and firmly set it within the wider context. We aim to partner in the way that best suits the needs of public health and commercial organisations; starting by thinking and talking about the question, and building the research programme with this and the relevant stakeholders at the centre of our design. We are: • Research advisors, supporting partner’s advice on best practice, optimising research design and approach. • Results generators, create impactful dissemination of finds. • Thoughts partners, we generate ideas and develop strategy. • Research architects, research design, ethical approvals, fieldwork training, briefing, observations, pilots and de-briefing, implementation and analysis. In collaboration with all relevant stakeholders, we are your thought-partner; creating optimal research programmes using the most relevant research solutions and techniques. • Motivational behavioural research demand generation • Human centred design • Journey research • Concept development • Behavioural economics • Forecast & segmentation • Conjoint analysis • System landscaping & KOL mapping • Community stakeholder research
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