We are a full-service B2B and niche B2C specialist company. Based in London, we offer qualitative and quantitative services. Our multilingual interviewer team covers all major languages. We are experts in early-stage exploratory work, where classic 'market research' breaks down because there is no market yet. Serrula Research has managed prototype and concept research in telecoms, medical devices, financial services and construction products. We specialise in detailed business-to-business projects for the construction, financial, medical and technology sectors. Serrula Research also provides back-office services to support industry-specialist work. We have extensive experience in conducting niche B2C research and source respondents for all qualitative and quantitive methodologies including focus groups, ethnographies, one to one interviews, car clinics and usability testing in areas such as mobile phones, household appliances, cars, apps and some FMCG.. We also have expertise in mystery shopping research. Other research services include business intelligence, competitive intelligence, online research including web scraping and web traffic data analysis; competitor benchmarking, market sizing, demand measurement, new concept development, and channel research, as well as mainstream market research. We also serve many leading international market research agencies and consultancy firms.

Full Service Market Research Agency

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