AskSweden AB

WE FIND THE BEST WAYS TO CREATE GROWTH IN THE SWEDISH MARKET.

We help you decode cultural differences, language barriers, market structures, trends, and Swedish regulations to find white spaces for your products, brands and services.
We bring clarity to the early stages of innovation and development, validate your product customer fit, and align your brands and services to your customers.
Our research expertise, local knowledge and devotion will make all the difference for you in succeeding in creating growth in the Swedish market.

We work in four main areas adapted for different stages in the product development process:

CUSTOMER DISCOVERY
• Market- and positioning exploration
• Trend spotting- and future scenarios
• Idea- and concept testing

PRODUCT AND CONCEPT TESTS
• Product- and service tests
• Sensory tests
• Ad- and copy tests
• UX tests
• Price studies

MARKET ACTIVATION
• Omnichannel shopper journey mapping
• In-store optimisation
• Customer satisfaction- and brand tracking
• Campaign effect analysis

FIELDWORK AND MODERATION
• Recruitment
• Moderation & Reporting
• Fieldwork coordination