Mission: To offer specialised service, designing tailor made projects, contributing with insights to the strategic planning of companies and institutions. Performance Levels: - differentiated adequated methodological approaches - creative forms of analysis and interpretation - strategic advice (business intelligence) Scope of Activity: - Completion of projects nationwide and African countries; - Co-ordination of international projects on behalf of local clients; - Participation in international projects. Analysis/Interpretation Methods: - Quantitative (Multivarite analysis): conjoint/trade-off; clusters; correspondence; pricing; satisfaction matrix - Qualitative: content, holistic, semiotic analysis by a specialised qualitative team with a vast experience in the most modern perspectives Consulmark is the brand registered for Consulmark2 - Estudos de Mercado e Trabalho de Campo,Lda.
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