Motivaction International B.V.

Motivaction International is a research company that provides decision makers in companies and institutions with insight and advice on the basis of high standard quantitative and qualitative research, guaranteed by thorough fieldwork and more than 33 years of expertise in both public and industry sectors. Motivaction is specialized in researching Target Group Analysis and Profiling (Local, International), Identity and Image, Communication, Fast Moving Consumer Goods, Business to Business, Pharmaceutical and Health Care products, ICT and Leisure, Media and Communications, Public Services, Neuromarketing, Culture Related Market, Work Perception and Labour Market, and Housing, Big Data, Living and Urban Design.

Research methods: Web surveys (CAWI), fuelled by permission base of 60,000 respondents in the Netherlands and access to international panels, Telephonic surveys (CATI) in 20 languages, Mixed mode surveys (combination of CAWI and CATI).

Specializations: Ad-hoc within a week surveys, Campaign tracking studies, Real-time online reporting, Sound statistical analyses, Social Values, Focus groups.

Panels: Consumer and business panels for the use of CAWI studies.