3Waves Japan

Qualitative market research specialists combining traditional methodologies with new and creative approaches to provide a level of insight and energy not offered anywhere else. Our core services include Ethnographic research with In-home sessions and Lifestyle Safaris. However, we also frequently run focus group sessions and in-depth interviews. We also like to include some more innovative methodologies into our research such as online forums and video diaries to provide that extra layer of insight.

We have a team of experienced bilingual and bicultural consultants who have the flexibility to bring global methodologies into the Japanese market for global brands while offering considered recommendations on localization. Our vast recruiting networks also give us access to those hard to get respondents: even C-levels, high-net worth, and financial professionals. Our pool of highly experienced moderators are capable of handling a wide range of industries from FMCGs to Finance.