MRI (Marketing Research Indonesia)

MRI is an independent full service research agency established in 1996 but also offers fieldwork services. Our vision is to be the first choice research agency for national and multinational prominent companies and organisations. We are dedicated to providing our clients with: - Insights for better profit - Quality with integrity - Service excellence for long term partnership We help clients in conducting: - Desk research, exploring secondary information. - Efficient problem solving research using focus group discussion among problem owners and 'experts' - Marketing research projects such as brand health study, usage and attitude study, concept test, product test, pack test, ad pre-test and post test, pricing analysis, segmentation study, etc. - Retail & category management research - Total service quality monitor via customer satisfaction survey and mystery shopping programs - Audit of services - Social research

Data Collection / Field Services

• - Mystery Shopping Provider Association
• - PERPI (Indonesian Market Research Agency Association)