Our research resources: - Associated focus group facilities and test studios in main German cities - Telephone studio with 100 CATI desks in Berlin (CRS) - 500 interviewers thereof 280 bilingual for main European countries - Field of 60 specialized explorative interviewers in Germany - Part of international PSYMA GROUP (a global market research organisation) Our main areas: - Transportation and Automotive - Chemicals and Plastics - Environmental Technologies - Construction and Energy - Electrical Engineering and Machine Building - IT & Telecommunication - Public and Semi-Public Services Our Main Topics: Customer Relationship & Satisfaction, Product and Concept Test, Market Potentials, Market Segmentation, Value Pricing, Brand Equity, Market Entry, Forecasts Main instruments: Customer Satisfaction (Conkano), Conjoint Measurement, Market Due Diligence, Brand Core Analysis, Market Intelligence, Value Chain Analysis Special Expertise: Specialized in b2b research, experienced in project teams for specific industries, Hybrid methodology and approaches including qualitative/quantitative research and expert delphy & secondary research
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