Syres

The expertise of Syres in quantitative and qualitative consumer studies has been renowned for 30 years in the domain of cosmetics (skincare as well as make-up).
We have also extended our domain of activities to include hygiene products, food supplements and also daily use products such as households, food items and pet care.

We realise our studies based on various protocols, for example home use tests, on-site tests, use tests (with our without medical or dermatological control), packaging tests, flash tests, focus groups, etc..

Our studies target different objectives of research like efficacy, tolerance, wear, fragrance, texture, concept and innovation, etc.

Our databases cumulate the results of all the studies we performed. Their references represent a substantial benefit for our clients.

We have two sites in France and Singapore as well as an international presence with partners covering different geographical zones which include Europe, North and South America, Asia, with our latest focus on China and Japan.