CREATIVE WORKS

At the service of innovative companies, CREATIVE WORKS conceives and conducts qualitative and creative research, problem-solving workshops and handles name creation for new brands or products. Our specificity: We have a CREATIVE APPROACH to QUALITATIVE RESEARCH : - Creative when conceiving the methodologies that make it possible to meet objectives, keep to schedules and adapt to the budget of our clients. - Creative when moderating: an interactive moderating, using projective techniques and making it possible to go beyond accepted ideas and rationalizations. - Creative when using an in-depth and dynamic analysis that anticipates trends and changes: above and beyond simple observation, bringing to the forefront the potential of and the opportunities for a brand, product or institution. - Creative when researching new communication tracks, new product ideas, solutions that correspond to consumers insights, with an interactive collaboration with the client/advertising agency/research institute.

Qualitative Research Consultant / Moderator

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