ABACO Marketing Research BRAZIL

ÁBACO BRAZIL = Value-Added Latin America Research since 1975.
Bilingual psychologists and sociologists "get" your needs, offer creative, cost-effective solutions. Senior researchers help adapt global methods, coordinate region-wide B2B/B2C/Pharma/Shopper studies.

REGION-WIDE: Ongoing surveys and mystery shops in 53 Brazilian cities, 17 LatAm nations.

QUALITATIVE
- FGI, IDI, Testing Labs conveniently near 5-star hotels
- FocusVision, HD Video recording
- In-house recruiting with validation
- Probability selection of fresh, unbiased samples
- Unique access to Brazil's medical universe: all 440,000 MDs, 60+ specialties
- Custom MD panels
- Specialized B2B, medical moderators and analysts
- UN-level simultaneous translators

QUANTITATIVE
- Superlative Fieldwork: Portuguese, Spanish, English, by specialized
Financial, Medical, Technology interviewers
- Methods: CATI-CAPI-CAWI, Online, Conjoint; in-house programming, SPSS tabs
- Eye-Tracking + Facial Coding = New Insights
- Multi-mode field with web search reaches low incidence niches
- "Video-Totems" collect data at events, dealerships, trade fairs
- Veteran B2B interviewers maximize cooperation, reduce sampling bias
- ÁBACO has trusted independent field partners worldwide; carefully
validates multi-country fieldwork.

"PASSIVE PANELS"
Clean Databases: IT decision-makers, Physicians, 32 Health issues, New Buyers.

International agencies and marketers recommend ÁBACO. Call our tie-line with your research challenge.