ABACO Marketing Research BRAZIL

ÁBACO BRAZIL = Value-Added Latin America Research since 1975. Bilingual psychologists and sociologists "get" your needs, offer creative, cost-effective solutions. Senior researchers help adapt global methods, coordinate region-wide B2B/B2C/Pharma/Shopper studies. REGION-WIDE: Ongoing surveys and mystery shops in 53 Brazilian cities, 17 LatAm nations. QUALITATIVE - FGI, IDI, Testing Labs conveniently near 5-star hotels - FocusVision, HD Video recording - In-house recruiting with validation - Probability selection of fresh, unbiased samples - Unique access to Brazil's medical universe: all 440,000 MDs, 60+ specialties - Custom MD panels - Specialized B2B, medical moderators and analysts - UN-level simultaneous translators QUANTITATIVE - Superlative Fieldwork: Portuguese, Spanish, English, by specialized Financial, Medical, Technology interviewers - Methods: CATI-CAPI-CAWI, Online, Conjoint; in-house programming, SPSS tabs - Eye-Tracking + Facial Coding = New Insights - Multi-mode field with web search reaches low incidence niches - "Video-Totems" collect data at events, dealerships, trade fairs - Veteran B2B interviewers maximize cooperation, reduce sampling bias - ÁBACO has trusted independent field partners worldwide; carefully validates multi-country fieldwork. "PASSIVE PANELS" Clean Databases: IT decision-makers, Physicians, 32 Health issues, New Buyers. International agencies and marketers recommend ÁBACO. Call our tie-line with your research challenge.

Full Service Market Research Agency

• - American Marketing Association
• - PMRG
• - Brazilian Market Research Society
• - ABEP