Kantar Belgium S.A.

Partner in Information Management: TYPES OF RESEARCH - Pricing/promotions research - Product testing, new product research - Wholesale or retail research - Brand image research/tracking studies - Market segmentation, structure, typology studies - Packaging research - Advertising research - Media research - Food & Drink - Corporate image research - Agricultural research - Motorist/travel/tourism studies - Customer satisfaction surveys - Medical/pharmaceutical research - Child studies - Internet Surveys - International marketing surveys METHODS AND TECHNIQUES - Face-to-face interviews (CAPI) - Personal fieldwork and/or mail surveys - Telephone fieldwork (CATI) - Web interviewing (CAWI) - Panel research - Omnibus surveys (CATI - face-to-face) - Multi-Client - Mail Panel - In-hall testing - Product rotation countings - Qualitative/psychological marketing research - Focus groups - In-depth interviewing - Desk research, market analysis research - Data processing, computer facilities - Statistical analysis, interpretation of data

Data Collection / Field Services

• - BMMA
• - Stichting Marketing
• - Febelmar