Focus is a full market research agency established in 1991, specialized in both qualitative and quantitative surveys. Specializations: QUANTITATIVE: Fieldwork of any type of consumer, national and international research. - Copy / Product test - Concept test - In-home study - Hall test - Face-to-face - Smell and colour tests - Panels QUALITATIVE: - Focus group - Creative groups - In-depth interviews - Communication and advertising; packaging; product positioning; brand image High quality range of techniques applied: - Creative projective - Verbal semantic - Coinemic analysis - R.E.D. and semi-hypnotic - Tachystoscope analysis - Lüscher colour tables A special methodology applied to collages, already presented in International Congresses. We cover the most important Italian cities; we also manage the international field with E.C. partners. FACILITIES: - One-way mirror separate room for clients - Simultaneous translation - Audio/Video/TV circuit, and recording - Video conference - Written transcriptions and translations - English, French, Portuguese spoken

Full Service Market Research Agency

• - AQR
• - QRCA