B&C s.r.l.


Address: 00142 Roma, Italy

About B&C s.r.l.

We have a consolidated expertise in all major research methodologies such as: marketing and social opinion, quantitative, both ad hoc and multiclient or continuative, qualitative, in-depth interviews, focus groups, phenomenological surveys, applied creativity, business to consumer and business to business. Our best products are: Mystery Shopping (to understand consumer shopping behavior using a combination of in-store video recording, anthropological observation and customer intercept interviews), Customer Satisfaction analysis and Omnibus research. Special emphasis is given to quality of fieldwork: 1200 interviewers, selected and trained by ISO 9001 directives. Facilities: CATI center, meeting rooms, one way mirror, audio/video recording, English, French, Spanish, Deutch,Chinese spoken. Our exclusive methodologies and high quality national staff will help you to optimize your Marketing effectiveness. From 2014 B&C opened an headquarter in South Africa, in the city of Capetown. The location has at its disposal an office of 200 sqm. It is equipped with a 30-posts call center, it has about 60 inteviewers and an internal team of 15 people both from Italy and South Africa. It conducts especially industrial and financial researches, but the food consumer sector is also in expansion

Company type

Full Service Market Research Agency

Professional Associations

  • - AISM
  • - FITA Confindustria
  • - AICOP

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Listing Guarantee

  • Service Guarantee

    Upto 6 month of service

  • Professionals

    100% certified professionals

  • Insurance

    Upto $5,000 against damages

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Other Informations

  • Founded 1975
  • Employees20
  • Interviewers 1200
  • Turnover EUR 2.065.827
  • Phone 0651963915
  • Fax 0651963915
Giustina Badaracco


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